Smocked Auctions

Approach / Work done

The client engaged our team to support ongoing maintenance of their Shopify platform and to perform a comprehensive site audit aimed at uncovering potential barriers to conversion and performance inefficiencies.

What We Delivered:

• Conducted an in-depth review of SEO, UI/UX, and performance to identify areas of friction within the customer journey.
• Delivered a detailed report outlining actionable insights and prioritized recommendations focused on increasing usability and visibility.
• Worked closely with the client to develop a tailored implementation plan aligned with their brand and business objectives.
• Implemented changes to improve search engine visibility, drive organic traffic, and increase overall discoverability.
• Refined the site’s visual structure and user flow, enabling a more intuitive and engaging shopping experience.
• Optimized page load times and mobile responsiveness, ensuring a smoother browsing experience across all devices.

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Project Results

Following implementation, the client observed measurable improvements across all evaluated areas. Enhanced SEO contributed to higher search engine rankings and a notable increase in organic traffic. UI/UX updates delivered a more seamless customer experience, with improved navigation and engagement. Performance optimizations reduced load times, particularly benefiting mobile users. Collectively, these improvements positioned Smocked Auctions for greater e-commerce efficiency, improved customer satisfaction, and increased potential for sales growth.