Chalfant Manufacturing, with over 70 years of experience, specializes in designing and manufacturing quality cable tray and cable management systems in the USA. Their knowledgeable sales team provides tailored, budget-friendly solutions. As a founding member of the Cable Tray Institute and active participant in NEMA and BICSI, Chalfant demonstrates commitment to industry advancement.
Electrical
#Development #Data Migration #UI/UX Design #QA
The client faced significant challenges with their outdated website. The site poorly represented their extensive product catalog, lacked mobile responsiveness, and wasn’t optimized for search engines. Built on a legacy platform, it was difficult to update and frustrating for users, particularly in the B2B sector where ease of use is crucial.
To address these issues, we implemented a comprehensive solution tailored to Chalfant Manufacturing’s specific needs:
While the project is nearing completion, significant improvements have been achieved. The B2B user experience has been greatly enhanced, now matching B2C standards. The new site is fully mobile-friendly and features improved navigation for easier product and information discovery. It offers a professional and convenient interface for clients. The new BigCommerce-based website provides a modern, responsive design that accurately represents Chalfant Manufacturing’s product catalog and brand identity. As the project approaches finalization, Chalfant Manufacturing is positioned to provide a significantly improved online experience for their customers.