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Construction Manufacturer

The company's website was based on an outdated platform. The client urgently needed a new website on a different platform that would be attractive, SEO-friendly and capable of supporting all of their marketing activities.

Project Overview

A trusted name in architectural innovation, this Oakland-based manufacturer has been producing high-quality architectural products for over 70 years. Known for delivering well-engineered, easy-to-use solutions, the company is a long-standing partner to design professionals seeking performance, reliability, and refined aesthetics. The project was a collaborative effort with a digital marketing agency overseeing the site's UI/UX and SEO. Our shared objective was clear: build a high-performance, visually engaging website on WordPress that would be easy for the client to manage and built with long-term SEO success in mind.

Industry

Manufacturing

Date

April 16, 2025

Services

#B2C #WordPress #React.JS #Business Analysis #Development #QA #SEO #Construction & Building Materials #Manufacturing

Approach / Work done

We developed a custom WordPress site with a focus on speed, SEO, and ease of use. The build included a flexible Gutenberg theme, bespoke content modules, and no reliance on third-party plugins. Delivered in coordination with a digital agency, the project was completed on time and integrated seamlessly with external code.

What We Delivered:
  • Built a fully custom theme using Gutenberg blocks, giving the client flexibility to build and maintain pages without needing deep technical knowledge.
  • Designed with SEO best practices from the start - ensuring fast load times, crawlable structure, and clean code for long-term ranking potential.
  • Delivered fully bespoke modules, including a documentation library, video gallery, and filterable photo gallery - eliminating reliance on third-party plugins.
  • Collaborated with an external development team during the final phase to integrate their code and support a successful, on-schedule launch before a key deadline.

Project Results

The result was a visually polished, fully functional website that launched on time and dramatically improved both usability and SEO. The move to WordPress empowered the client’s internal team to manage their content with ease, while custom features elevated the overall user experience and aligned the platform with the company’s premium brand image.
"Beco's market entry strategy was spot on. Their meticulous research and customized approach helped us confidently expand into new markets. Their guidance saved us from costly mistakes and ensured a successful global launch."
David Chen

Director of International Expansion at Globe Services Ltd.

"Working with Beco was an absolute pleasure. Their operational efficiency recommendations streamlined our processes, saving us time and resources. Our fulfillment speed has never been faster, and our customers are noticing the difference."
Sarah Thompson

COO of RetailXpress

"Beco's financial restructuring expertise was exactly what our company needed. They identified areas for improvement we hadn't even considered. Their solutions transformed our financial landscape, driving significant cost savings and improved profitability."
Emily Martinez

CFO of Manufacturing Dynamics Ltd

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